What if the financial advisers who are most successful at marketing aren’t doing more than you - just doing a few things better, slightly differently and in a different order?
After 47 years of working with thousands of financial advisers, I’ve seen what truly works to generate high-quality leads. Not guesswork. Not hacks. A system. This book distils it - drawn from the habits and strategies of advisers who consistently attract ideal clients.
This isn’t another “give it a go” idea. It’s a repeatable system that meets you where you are.
Whether you’re just starting out, building momentum or ready to grow further, this practical guide shows you how to build visibility, trust and traction - step by step. No fluff, just strategies that actually work.
If you’ve ever wondered how other advisers make it look easy - this book reveals their secrets.
The Financial Adviser Lead Generation System™ has already changed how advisers think about marketing. Now it’s your turn.
Philip Calvert
The UK's Most Experienced Adviser Marketing Specialist
The Financial Adviser Lead Generation System™ is available below with three options:
The Book
The Enhanced Toolkit
The Premium Growth Package
Also available as a conference keynote and an in-house training workshop.
"Own the book today"
The full paperback book of The Financial Adviser Lead Generation System™, available via Amazon (254 pages).
A practical, proven framework to help advisers at every stage consistently attract their ideal clients.
"The Enhanced Toolkit"
The System, + 3 Powerful Tools + Private Community:
"Premium Growth Package"
Everything in Option 2:
"Philip Calvert’s four hour marketing masterclass was so good we can’t wait for him to return to the next event."
- New Leaf Distribution 2025
"Feedback from advisers simply confirms you are at the top of your game and continue to offer invaluable thought leadership in the financial planning profession."
- PIMS Richmond Events 2025
"Top guy is our Philip Calvert, a complete financial marketing encyclopaedic genius."
- Lee, Financial Planner 2025
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