The problem lies in that when you visit a connection's profile, you are presented at the top of the page with a seemingly random selection of skills from the individual's Skills section which is much further down the page and out of sight on initial viewing. When the feature was first introduced by LinkedIn, the selection you were presented with was very random, with people finding themselves being endorsed for skills they didn't possess - or skills that were of very low priority as part of their professional summary. More recently the random selection seems to be chosen from the top half dozen or so most popular skills for which people have been endorsed, which for most people will be much more relevant and helpful.
Consequently, if you have received multiple skills endorsements for the skills that you actually possess, you can feel rightly proud of yourself. So why not show off those skills endorsements and make them more visible to people when they first visit your profile.
Whilst many LinkedIn users feel that a fully fledged testimonial is much more helpful on their profile, the at-a-glance skills list definitely has its place. So one idea is to take your top two or three endorsements and list them in your Summary section - or indeed any other section. In fact there's no reason why you shouldn't add them to your headline immediately under your name.
This way visitors to your profile can see immediately that you have been highly rated for specific skills - long before they get to the actual Skills Endorsement section further down the page. You will also find that by listing your most highly rated skills in the Summary or Headline sections, that it can sometimes influence visitors to your profile to also endorse you for those particular skills - thus keeping your overall list of skills much more focused.
Final tip - don't forget to regularly revisit your Skills Endorsement section to count up the number of endorsements, and then update your numbers at the top of the page.
By Philip Calvert