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I’ve been looking forward to today.  Because fans of deep down Texan blues get a dose of brand new music from legendary band ZZ Top.

I’ve been a fan of ZZ Top for many years; I have every record they ever released since their first album in 1971, I’ve seen them live on pretty well all of their visits to the UK and I was fortunate enough to meet Billy Gibbons backstage at the Hammersmith Odeon some years ago.  I took this photo of them that night.

I love blues, I love gritty rock guitar and I love their tongue in cheek humour.  They do it for me.

Now, ZZ Top may not be your particular thing, and right at this moment you may well be looking forward to new material from another musical performer (tell us who in the comments); or you might be looking forward to something else – perhaps a new book from your favourite author, a concert or maybe even a Blog or an article from someone you follow.

As performers and writers, it must be a great position to be in when you know that there are fans and followers out there who are eagerly awaiting your latest creation.  No pressure then.

I’ve waited nine years for ZZ Top’s new album La Futura, and the first listen today confirms that the band is better than ever. 

Thankfully we don’t normally have to wait quite so long for the latest posts on our favourite Blogs.  But coming up with fresh and quality new content on Blogs can be quite a challenge if you want to keep your followers, and regular bloggers have their own individual ways of doing it. 

If you’re thinking of starting your own Blog, it’s important to know right from the start that blogging is not really something that you can just start and then expect to see immediate results.  It’s a long term effort, which with commitment can produce dividends for your business.

If you can commit to writing quality, value added material over the medium to long term, you too will have people who eagerly look forward to reading your latest post. 

Two of my favourite bloggers are Internet Psychologist Graham Jones out of the UK, and Gihan Perera from Australia.  If their blogs were printed on paper, they would have each written many dozens of books by now.  I have learnt so much about the Internet from these two over many years and highly recommend them both – and I always eagerly look forward to each new post.

Graham Jones might not be quite as cool as ZZ Top (well almost), but at least I don’t have to wait nine years between posts; he manages to produce something of value and quality every day.